Sustainable Brands Istanbul
About SB Istanbul

A Conference That Will Transform The Way You Do Business

Our mission is to inspire and enable business and brand value creation through innovation for sustainability at scale. Sustainable Brands® provides a collaborative environment for honest and productive dialog through our live events, corporate member network, and digital platform. We focus on the ability for global brands to drive wide-scale systemic change through integration of disruptive innovation and pre-competitive collaboration.
Brand, innovation and sustainability leaders will meet at SB20 Istanbul on 8 - 9 April 2020 to learn together, collaborate and build a strong network. Focusing on how brands can lead a good life, participants will focus on technology, digitalization, storytelling and possible collaboration, and how brands will succeed in the 21st century.

Information
Tools, case studies and discussions…

Innovation
Collaborate with peers and co-create new business models..

Inspiration
Learn from world renowned thought leaders as they share bold ideas and powerful stories

SB Istanbul

Good Life Initiative

In 2017, Sustainable Brands embarked on a three-year journey to shed light on evolving consumer preferences, and to equip cutting-edge brands with this insight. Consumers no longer define “The Good Life” as personal achievement and financial independence. Instead, they want balanced simplicity and meaningful connections in their lives, and seek to support brands that help them achieve this new Good Life vision.

Good Life research from across the globe -- from Canada to Turkey, Japan to Thailand -- echoed that consumer preferences are indeed changing, and brands must innovate quickly to meet this shifting demand.

We gathered for Redefining the Good Life and Redesigning the Good Life in the past years. For 2020 we are gathering for the Delivering the Good Life of 3 – year Good Life initiative.

Brand, innovation and sustainability leaders will meet at SB20 Istanbul on 8 - 9 April 2020 to learn together, collaborate and build a strong network. Focusing on how brands can lead a good life, participants will focus on technology, digitalization, storytelling and possible collaboration, and how brands will succeed in the 21st century.

1,500,000

MARKETING PROFESSIONAL

13

YEARS

14

CITIES

8

YEARS IN ISTANBUL

4000+

ATTENDEES

400+

SPEAKERS

250

SESSIONS